Mark Cuban: "Principles is the book I wish I had as a young entrepreneur, stressing over not knowing what I didn't know."

Tony Robbins: "I found it to be truly extraordinary."

Arianna Huffington: "Beautifully written and filled with such wisdom."

Michael Bloomberg: “Ray Dalio’s market acumen is legendary, but it was creating and living by a set of principles that allowed him to reach the top. Everyone with goals and dreams can learn from Ray’s approach.”

Reed Hastings: "Principles had a profound positive impact on my leadership style."

Jack Dorsey: "Principles is helpful in showing people how to operate by clearly articulated and shared principles that lead to faster progress."

Tim Ferriss: "I highly recommend this book. It has already changed how I think about making decisions in my life and in my business, how I think about managing, how I think about managing, how I think about communications between teams."

Kevin Systrom: "I was blown away. It’s both a guide to life, a guide to business, and also I think an insight into Ray and someone who’s built an amazing business."

Naval Ravikant: "As with most non-fiction, the meat was in the beginning."

Reed Hastings: "The forces of competition are just incredibly strong. Everyone is trying to eat your lunch, and if you don’t read 7 Powers you’re going to die a lot sooner."

Peter Thiel: "Hamilton Helmer understands that strategy starts with invention. He can't tell you what to invent, but he can and does show what it takes for a new invention to become a valuable business"

Patrick Collison: "Correctly places enormous value on execution and on culture. However, I think this sometimes leads to insufficient importance being placed on strategy.

Hamilton Helmer's deeply incisive work will hopefully help correct that"

Daniel Ek: "Hamilton Helmer is the best kind of big thinker – he offers great insights that you can turn into real world action.

At Spotify the 7 Powers are widely used as we discuss new initiatives.

His distillation of the key types of strategic power, how to find them, how to leverage them, and how to maintain them is a fantastic toolset for companies at every stage.”

One of the books Keith Rabois recommends for entrepreneurs.

Ryan Petersen: "[One of the books in my] business book canon"

Reed Hastings: "Magical! An enlightening ride through young companies bucking orthodoxy."

Arianna Huffington: “Patty McCord’s compelling account of the culture that made Netflix succeed should be required reading for everyone who wants their business to thrive in the 21st century.

A natural-born storyteller, McCord shows us how the Netflix ‘methodology’ of radical honesty, debating everything and relentlessly focusing on the future can set us up to win in the 21st century.

With Powerful, McCord challenges, entertains, and inspires as she sets out how we can bring out the best in ourselves and others.”

Seth Godin: "A book I wish I had written. There aren’t many books I haven’t written that I wish I had written and this is one of them.

If you care about how ideas spread in our culture and you want to understand issues around scarcity and abundance, about how we pick what we want in an era when the gatekeepers have left the building, well, The Long Tail will help you see it."

Reed Hastings: "It belongs on the shelf between The Tipping Point and Freakonomics."

Reed Hastings: “Coming from an industry driven by disruption, it’s refreshing to read Brad Smith’s call for the tech sector to assume more responsibility.

In Tools and Weapons, Brad and Carol Ann Browne wrestle with some of the world’s toughest technology challenges with common sense and valuable insight reflecting their inside experience.

The ideas in Tools and Weapons won’t solve all our problems, but they’re a very good place to start.”

Satya Nadella: "It’s an important book on some of the biggest tech issues of our time and their impact on all of our lives – and well worth reading."

Reed Hastings: "Engaging and insightful"

Advice for young CEOs from Reed Hastings: "Memorize the first 86 pages of 'Beyond Entrepreneurship' by Jim Collins."